Demand Intelligence for Guns & Ammo
Search becomes intent. Intent becomes demand. Demand meets inventory. Betsy is the product.
Betsy AI captures what shoppers actually ask for: calibers, loads, brands, and the product they couldn't find. Demand Signals are live on every plan. Inventory — catalog language, plus warehouse on-hand when a Platform feed is linked — is the second rail. Betsy turns them into actions. Built for lawful 2A commerce, without the lecture.
- Search feedstock
- Warehouse feedstock
- Betsy → decisions
Two rails meet Betsy. Click a chamber · auto-plays when idle. Warehouse stock Q&A is Platform when a feed is linked.
Choose your plan
Full market
Insight
Full market · demand signals · 30 days
Brand managers who need category demand without a data-team feed.
- Full-market demand cloud, map, unmet, UPC, referrers
- Lookback up to 30 ET days
- Portal dashboard + intel API
- 1 free Client Admin · named seats
- No session list or bulk export
- Optional brand pins for UI highlights
Full market
Growth
Full market · sessions · CSV · 60 days
OEMs who need market context plus dig into privacy-safe sessions.
- Everything in Insight
- Lookback up to 60 ET days
- Privacy-safe sessions list (API + portal)
- CSV session export (row-capped)
- 1 free Client Admin · named seats
- Demand + journey depth without full data-team dump
Full access
Platform
Kitchen sink · JSON/CSV · unlimited
Manufacturers and distributors with analysts who need the full feed.
- Everything in Growth
- Unlimited lookback (durable rollups)
- JSON and CSV export
- Connect with Sellers who opt-in
- Enterprise Co-Pilot MCP for AI assistants
- Data feed powers Co-Pilot stock Q&A
- 1 free Client Admin · named seats
Request a demo · NBS Fall Market Aug 24–27 · Portal after review
Seats: $49/user/mo · 1 Client Admin free on every plan
Depth matrix
| Capability | Insight | Growth | Platform |
|---|---|---|---|
| Market scope | Full | Full | Full |
| Demand signals | Yes | Yes | Yes |
| Max lookback | 30 days | 60 days | Unlimited |
| Sessions list | — | Yes | Yes |
| Export | — | CSV | JSON + CSV |
| Intent events on export | — | — | Yes |
| Enterprise Co-Pilot (MCP) | — | — | Yes |
| Inventory search (linked feeds) | — | — | Yes |
| Named seats | $49/user/mo | $49/user/mo | $49/user/mo |
| Free Client Admin | 1 | 1 | 1 |
All plans include
- Full-market anonymized demand (not brand-walled)
- Branded portal dashboard with demand visualization
- REST API with secure keys
- 1 Client Admin free · additional seats $49/user/mo
- No shopper emails or session ids in partner payloads
- Product intensity, unmet demand, US map, top referrers
- Optional weekly insights email (opt-in)
- Invite-only onboarding via Coriolis
Use cases brands care about
- Demand forecasting & production planning with category context
- Pricing and assortment intelligence across the market
- Marketing copy & ad targeting that matches real shopper language
- New product validation (“Are people asking for this yet?”)
- Beating stockouts and spotting emerging calibers early
Platform · AI assistants
Enterprise Co-Pilot (MCP)
Brand teams already work in AI assistants. Enterprise Co-Pilot is a remote Model Context Protocol server that connects Platform Brand Intelligence to those tools — with your ek_live_ API key. Ask what's hot, what's rising, or what shoppers can't find, without leaving Grok, Claude, Cursor, or any MCP-compatible assistant.
- Read-only demand tools (glance, unmet, rising, health, account)
- Warehouse inventory when your internal feed is synced (e.g. “how much 300 BLK do we have?”)
- Same plan lookback and rate limits as the REST API
- Anonymized market data — no shopper emails in tool payloads
How clients connect
- Active Demand Intelligence plan (Co-Pilot is sold with Platform).
- Portal → Keys · Co-Pilot → Create Co-Pilot key (secret shown once).
- Copy the install for Grok Build, Claude, Cursor, or VS Code — configs are filled with your key in the portal.
- Click Test connection, then ask your assistant: “What's hot today?”
Portal cookies are not used for MCP — only the ek_live_ Bearer key. Full host steps and example configs live on the Co-Pilot page.
Full install guide (Grok / Claude / Cursor / VS Code) →REST API docs
Limited pilot opportunity
Closed pilot with one major enterprise partner. Early OEM seats open. First 30 days are free during the pilot window. Pricing is shared during onboarding.
FAQ
- Do I only see my brand and three competitors?
- No. Every plan includes full-market anonymized demand — the whole category, not a four-brand sandbox. Optional brand pins help dashboards and digests highlight your labels; they do not hide the rest of the market.
- How do the three plans differ?
- Insight: full-market demand signals (cloud, map, unmet, UPC, referrers) for up to 30 ET days — no session list or export. Growth: longer lookback (up to 60 days), privacy-safe sessions API, CSV export. Platform: kitchen-sink access — unlimited lookback, JSON and CSV export, intent events on export, Enterprise Co-Pilot MCP, and warehouse inventory search when your internal warehouse feed is connected. Multi-key white-glove onboarding. (GSA Pro market pulse is a separate 7-day dealer product.)
- How do team seats work?
- Every plan includes 1 free Client Admin seat. Additional named users (Client Users or extra admins) are $49/user/month. Seat headcount is enforced in the portal Team page; purchase additional seats through Coriolis during onboarding or expansion.
- What are demand signals vs sessions vs export?
- Demand signals are aggregates (what calibers/brands/loads are rising). Sessions are privacy-safe journey rows (no emails or session ids). Export packages those rows as CSV and/or JSON for data teams. Full-market signals are available on every plan; depth and portability increase with Growth and Platform.
- How fresh is the data?
- Sessions are captured as shoppers search (including dealer embeds). Dashboard and API windows use Eastern Time calendar ranges. Short windows use a live sample; multi-day windows use durable rollups where available.
- What do I get via API?
- REST with secure keys. All plans: demand endpoints within your max lookback. Growth+: sessions list. Growth: CSV export. Platform: JSON and CSV export with optional intent events. Docs: gunsearchengine.com/docs/enterprise-api.
- How do I request a demo?
- Request a demo on any plan. We capture company, contact, phone, and email, then follow up to schedule — including one-on-one demos at NBS Fall Market in Oklahoma City, August 24–27, 2026. Portal and API keys open after review.
- Is this a RetailBI replacement?
- No. RetailBI’s intelligence is a byproduct of retail operations software. Betsy’s intelligence is a byproduct of product discovery.
Built by Coriolis Agency · Powered by Betsy AI. Part of Super Intelligence. How search demand differs from sell-through tools like RetailBI. The only 2A-native search intent platform that doesn't lecture your customers. Affiliate program.